PNC website has lessons for young savers


Article from Pittsburgh Tribune-Review:

PNC Bank has partnered with Sesame Street and rolled out an animated, interactive learning center aimed at educating children about saving and smart spending.

The online resource offers audio and video clips, games, activities and financial tips for youngsters from “For Me, for You, for Later: First Steps to Spending, Sharing and Savings,” which Sesame Street created as part of ongoing ties with PNC.

For instance, children at the interactive Web site can drag and drop money into jars.

Access to the website is available to customers who open an “‘S’” is for Savings” account, which PNC quietly debuted last fall, said bank spokesman Joe Balaban. The account may be opened with as little as $ 25.

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